Online Marketing Manager (f/m/d)

Online Marketing Manager (f/m/d)

A1 Digital makes digitalization usable. Experienced cloud, security and IoT experts turn demanding transformation projects into reality every day. Flexible solutions guarantee business success. The A1 Digital team stands for dedicated, personal consulting including practical implementation. As a result, A1 Digital customers are already among the world leaders in the digital space.

To continue our successful journey, we are seeking a passionate new member to join our marketing team. Our team of experts covers the entire marketing pipeline--from initial contact through events, websites, social media, and various online actions and programs. We nurture prospects with engaging content, manage public relations, and collaborate with partners. Our ambition is twofold: to drive awareness for our brands, A1 Digital and Exoscale, and to feed the sales pipeline with relevant leads, exciting and attracting new customers.

Job Description:

We are seeking an experienced and data-driven Digital Marketing Manager to develop and implement our digital marketing strategy. The ideal candidate will have a strong background in performance marketing, tracking and analytics, content marketing & SEO, and website management. This role requires a detail-oriented professional who can work cross-functionally with other departments and manage projects efficiently.

Key Responsibilities:

Performance Marketing

* Understand our product portfolio and market landscape.
* Identify target audiences (technical and business and devise digital campaigns that engage, inform and motivate).
* Conduct keyword research to identify opportunities and trends.
* Develop and manage PPC campaigns on platforms including Google Ads, Microsoft Ads, and LinkedIn.
* Optimize ad performance to maximize ROI and drive targeted traffic.

Tracking and Analytics

* Utilize tools like Matomo, Google Tag Manager, Google Search Console, and Salesforce for tracking and analytics.
* Implement and manage cookie management solutions.
* Analyze campaign performance data to inform strategies and improve outcomes.
* Create and present reports to management.

Content, SEO and Website Management

* Create landing pages and content pieces to support performance marketing efforts.
* Work with agency to implement and manage tracking on the website.
* Collaborate with the team to improve overall user experience on the website.
* Proactively approach SEO and content marketing to improve visibility and rankings.

Collaboration & Project Management

* Stay up-to-date with current digital marketing trends and best practices.
* Work closely with other departments to align marketing strategies with overall business goals.
* Manage multiple projects simultaneously, ensuring timely delivery and high-quality results.

Requirements:

* Proven experience as a Digital Marketing Manager in a B2B (SME) environment.
* Expertise in performance marketing, specifically with Google Ads, Microsoft Ads, and LinkedIn.
* Strong knowledge of tracking and analytics tools such as Matomo, Google Tag Manager, Google Search Console, and Salesforce.
* Ability to analyze, interpret, and apply user metrics, reports, and trends
* Experience in content marketing and SEO, with the ability to conduct keyword research and work with agencies.
* Proficient in website management and optimization.
* Up-to-date with the latest digital marketing trends and best practices.
* Excellent project management skills, with the ability to manage multiple projects simultaneously.
* Strong analytical skills and data-driven mindset.
* Basic working knowledge of HTML/CSS, and JavaScript
* Excellent communication and collaboration skills.
* German and English written and spoken

Your personality:

* Hands-on mentality with a proactive approach.
* Comfortable working in a highly technical environment.
* Self-learner, capable of rapid prototyping.
* Strong team player with excellent collaboration skills.
* Flexible and adaptable to new situations and circumstances.
* Resilient and able to handle changes, demands, and requests.
* Motivated by success and enjoys achieving goals.

What we offer:

* Flexible working hours, mobile working.
* Autonomous working conditions with a lot of freedom to create.
* Modern working atmosphere and centrally located office with great public transport connection.
* Constant learning with many possibilities and offers.
* Paid lunch break and cantina, extra holidays, employee rates and many further discounts.
* Team events as well as trainings and further education

There are many possibilities to develop in our company! Seize the chance, evolve and use the possibility to make your career! We are looking forward to your application!

Our performance-based-salary models reward extraordinary commitment and success. The minimum annual gross salary according to the collective agreement of Telekom Austria AG is EUR 47.709,90 The actual annual salary depends on your skills and experience.

We at A1 are convinced that women with their ideas and way to work are indispensable for the success of our company and culture. We are therefore pleased about the interest of women in the advertised position and especially invite women to apply.

Unser Mindset

Wir bei A1 wollen mit den Besten zusammenarbeiten und glauben, dass Talent keine Norm hat.
Wir nehmen Menschen mit auf unsere Reise, von denen wir lernen können und die uns täglich inspirieren, die Zukunft digitaler, nachhaltiger und inklusiver zu gestalten.

* Frauen in IT & Technik
* Umweltfreundliche Lösungen
* Chancengleichheit & Diversität

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